GDPR compliance and data privacy continue to be some of the most pressing concerns of the modern era. With so many digital technologies and online platforms collecting user data to better their experience, one has to worry about the safety of private data. In the wake of the Cambridge Analytica scandal and other events which placed data privacy into the spotlight, the EU parliament introduced GDPR as a means to combat the misuse of private information.
Companies are now obligated to abide by certain data privacy and management standards if they wish to operate within the EU unobstructed. According to Europa, “Failure to comply with the GDPR may result in significant fines of up to EUR 20 million or 4% of your company’s global turnover for certain breaches”. This is easily avoidable however by using GDPR compliance tools like CookieYes. Let’s cover the fundamentals of GDPR compliance and discuss the reasons why employers looking for international talent need to abide by these rules in 2022 and beyond.
Basics of GDPR – What is it All About?
GDPR stands for General Data Protection Regulation and it refers to the processing of personal data of individuals living in the EU regardless of where the processing company is located. The regulation was put into effect in May of 2018 as a means to protect the private data of EU citizens and penalize corporate entities who misuse said data. If you’re targeting users within the EU, processing their data, and allowing them to use your online services, you must be GDPR compliant to avoid legal repercussions. What constitutes personal data based on GDPR compliance?
- ID cards and passports
- Personal income
- Cultural profiles of users
- IP addresses
- Healthcare data
Businesses are advised to visit GDPR-info to find out more about compliance to avoid potential issues with the way they process data. Even with a reliable tool installed on the website, businesses still need to abide by the regulations and manage their users’ data carefully. With that in mind, here are a few great reasons to implement GDPR compliance on your website as an employer.
Reasons for Employers to Implement GDPR Compliance
1. Avoid Facing Legal Issues Operating within the EU
The foremost reason to abide by GDPR compliance is to avoid legal issues when operating within the European Union. According to GDPR Article Five, the EU parliament identifies seven basic principles of data collection and processing:
- Lawful, fair, and transparent data handling
- Purpose limitation, or the use of data in very specific instances
- Data minimization, or the collection of only the most essential data
- Accurate and up-to-date information for users on how their data is used
- Data storage limitations in the form of eliminating no longer used data
- Integrity and confidentiality in data processing and storage
- Accountability in terms of being fully responsible for the users’ data privacy
Not following through with these standards when dealing with B2C or B2B stakeholders in the EU can have severe consequences for your business’s integrity and financial wellbeing. Respecting GDPR standards isn’t as difficult as it might seem – using CookieYes can help get your site from where it is to a more compliant state very easily.
2. Avoid Accumulating Unnecessary Data by Being More Selective
As a business, you will quickly start generating user data through your website and not all of it will be useful to you. You will not only bloat your database by collecting unnecessary data but also risk stepping on the toes of GDPR in doing so. Instead of collecting all data for the sake of it, you can use a GDPR compliant tool to minimize that. Given that data minimization is one of the core principles of GDPR, this will bring you an important step closer to being ready to operate in the EU again.
3. Gain the Trust and Positive Word of Mouth of your Site’s Visitors
People will inevitably visit your website either out of curiosity or with the intent to engage your products or services. When that happens, they’ll quickly realize whether you’re GDPR compliant or not and how exactly your cookies policy works. While many people simply won’t care about the minutia of cookies and GDPR, many will do, especially B2B representatives who want to work with you. You must avoid any public scrutiny or bad PR related to GDPR compliance by abiding by its policies proactively.
4. Become More Approachable and Worthwhile for EU B2B Networking
By following GDPR compliance guidelines, companies and business representatives from around the EU will be more inclined to work with you. This is because corporate entities within the EU want to work with companies that respect their local regulations and go out of their way to be GDPR compliant. As a result, more and more corporate entities will reach out to you with collaboration opportunities and be more likely to accept your propositions. This is an especially great benefit for companies outside of Europe in general, as many still believe they don’t have to be GDPR compliant whatsoever and still operate within the EU.
5. Market your Business as “GDPR Compliant” for Better SEO
By adopting GDPR compliance, you gain the ability to market yourself as GDPR compliant moving forward. Using GDPR-related keywords and phrases in your marketing materials will help your website’s SEO with global search engines. This will lead businesses and customers looking for GDPR compliant websites straight to your landing pages. Doing this would be impossible if you weren’t GDPR compliant, however, so consider it an extra perk of adopting EU regulations in your data processing.
6. Understand and Process the Collected Data More Precisely
GDPR compliance will require you to rethink how you collect and process data on a daily. This means that you’ll have to audit your site’s back-end and reevaluate how your data processing pipeline functions. You’ll be able to gain a far better understanding of how data works, why you are collecting it, and how you’re protecting it from malicious use. Knowing what the role of customer and client data is in your company will lead you to use said data more effectively and in smarter ways than before.
Using CookieYes to Achieve GDPR Compliance
Now that we’ve taken a look at why you should make your website as GDPR compliant as possible, let’s talk about how you can do that in just a few short steps. CookieYes is the leading tool for GDPR compliance with over 1 million websites actively using it to comply with GDPR standards.
It supports over 30 languages, meaning that you can localize your website and still be able to use the 100,000+ cookie scripts integrated into CookieYes. The tool is very simple to set up and you will quickly find a GDPR banner in your website’s footer which new users will have to accept. Jobs OneGlobe is proud to use CookieYes and we recommend the tool to an employer looking for a streamlined, user-friendly path to being GDPR compliant.
This means that Jobs OneGlobe is fully compliant with GDPR as we strive to ensure the best possible experience for everyone visiting our job listings platform. You are free to modify your cookies preferences in our Cookies Policy and adjust which data we collect from you at any time. Our purpose is to help you develop both personally and professionally – the best way to do that is to include policies such as GDPR at the core of our business model.
GDPR Compliance as the New Norm
GDPR is here for good, as it spawned many other data privacy regulations throughout the world, such as the California Consumer Privacy Act (CCPA) in 2018. This means that we are moving into a more regulated future in terms of data processing.
It’s time for businesses that operate within the EU or even look for employees via Jobs OneGlobe to consider GDPR compliance for their websites. Using CookieYes is an intuitive way for you to become less data redundant and collect/process only the most essential user data moving forward. This will not only place your brand in the public’s good graces but also ensure that you avoid any unnecessary fines or SEO penalties.